Go to main content

主選單開關

:::

Meeting Shiqiang, foreseeing the Shiqiang's red jujube life style.

  1. 「石.食點」的LOGO是匯集了大學生與在地小朋友,對石墻歷史的調查與創作,以「古石墻」範圍的形狀作為品牌形象。
  2. 「石.食點」實驗品牌,是聯合大學USR推動小組輔導青履客與社區媽媽,以「石墻特色紅棗飲食文化」共創的在地品牌。
  3. 「小石滾市集」是與青履客的水保局計畫「小石生活.實踐聚落」合作,在暑期招募大學生,以及石墻社區小朋友一起共創而成。
  4. 本次市集以紅棗為主軸,替棗農的紅棗露重新包裝,並搭配夏日節氣,研發出消暑的淬草冰與甜點朿朿煎。
  5. 大學生運用社區小朋友們的創意與行動力,一起打造市集的攤位,與形象裝飾。
  6. 文觀系同學進到石墻村找尋年末企劃活動的場域,在田邊共同討論地方生活文化。
  7. 同學們針對各個場域去做優劣評估與分析,並且取得團隊共識。
  8. 紅棗入粽新口味研發共創,媽媽們認真討論作法與口感上差異。
  9. 客家清明節特色食物傳承,帶進學校場域,讓校內師生學習地方生活文化。
  10. 引入大學生的「味蕾」觀點,建立石墻紅棗的風味圖,從中找出各農家紅棗風味的差異,研發特色產品。
Universities are not only a part of higher education but also "symbiotic" partners of local. Due to climate change, drought, and rainstorms, the production of jujube in Shiqiang community, Gongguan Township, Miaoli County has been declining year by year. It accelerates the aging of the local industrial population and the phenomenon of population migration. Therefore, the National United University, which has been deeply cooperated and integrated into Miaoli for many years to collaborate with the local youth team, the Keep-Tripper. To co-operate to the "University Social Responsibility (USR) - Shiqiang jujube characteristic life sharing mode construction project" that was launched to seek for the revitalization of Hakka village in the next century to survive from the great change of the world.

What role can universities play to deal with rural life collapses and to support young people to survive when they go back to hometown to start business?

The scene of walking into the jujube garden in the dawn and carrying hundreds of pounds of fruits back home for breakfast has become a good memory of Shiqiang jujube farmers after the diseases, pests, and decline of production which is caused by climate factors in the past two years. The jujube farmers' families harvest once a year and because of the production reduction, they have to look for other work opportunities during the non-production season. Even, they have to leave their hometown to work in the science park. The youth team, Keep-Tripper who has been worked in Shiqiang for five years has changed the previous model of summer vacation to assist elderly jujube farmers and seek a sustainable community management model. "Finding out the local life cycle module is the first step to restart vitality. "said Professor Ben-Chaung Wang, the program's host. Therefore, this program aims to break through the past experience that there were only one-time activities and no practical achievements between universities and local governments, and only focus on activating industry instead of enhancing local life. The university provides professional resources and knowledge to help, and the youth as a bridge between the school and the community so that higher education can extend to the local field to practice.

How can university, community, and youth live together? It's like tough a relationship between mother-in-law and daughter-in-law!

"The compulsive curriculum can only bring students to the community, but not their hearts ", Keep-Tripper Member Shi-qi Chen thinks so. Coupled with the impact of the epidemic (COVID-19), the interaction between students and residents is more difficult to integrate. Therefore, the team led by Dr. Wang cooperated with Keep-Tripper to hold Hakka solar term diet research and workshop and jujube tasting activities in both school and community. The Keep-Tripper as a hub, which can break through the limitations of epidemic situation and classroom, so that residents and students can learn from each other. After the epidemic situation eased down, the students were led to go to the community and visit the farmers. In addition, in cooperation with the leisure activity planning course, "year-end activity planning competition for creative food serving "which is held by the Department of Cultural Tourism, to stimulate students to strive for practical planning opportunities.

The absence of students who usually come to join in the summer workshop makes it difficult to accumulate the fruits. Therefore, with the opportunity of working and vacationing in July and August, Keep-Tripper recruited 20 students from different colleges and universities to collect in the community. In addition, because the residents of the community had no time to cooperate with the students during the busy farming season. Therefore, they turned to connect with the Keep Tripper to educate local children "Xiaoshi life Practical Plan (Soil and Water Conservation Bureau, COA - reward plan for youth returning home action) ". Let the students lead children to carry out the investigation, and use the children's painting, music, and other talents and creativity to plan the "Xiaoshi roll Market " which uses red jujube as the main mythos. Among them, no matter the desserts, drinks, tour guides, and image packaging are all created by College Students and children together so that their knowledge and experience can be practiced and gradually explored in community life. Accordingly, to find out their direction of future life.

The party is come to the end and people are gone. Good songs should be extended and good things should last forever.

Continuity is the key issue that the implementation of the plan has to face. In order to survive in rural areas, Keep-Tripper actively to develop local products. Therefore, with the help of the marketing and business planning course of the Department of Business Management last semester, based on the survey data of the existing jujube products and the results, which is created during the summer vacation, Keep-Tripper and community mothers were launched the "sag diam said diam" experimental brand during the mid-autumn. To continue the promotion of the USR program and supporting the sustainability of local creativity. Students who participated in the project even recognize Godfather and Godmother, brothers and sisters in the community, and often went to the Shiqiang to ask for new meals.

At the beginning of the new semester, the students in the Department of Cultural Tourism actively formed a special group to practice competition planning. In addition, it also links the documentary production course of the Taiwan Languages and Communication department to explore USR and community issues by image creation. With the support of the new president of NUU Le, Woei-Shyan, a special office was set up in the university to promote the USR program so that all teachers and students can participate in the "Shiqiang jujube characteristic life sharing mode construction project". At the same time, it also became the first step of the National United University and Miaoli County to co-form the symbiotic and sustainable relationship.
  1. University characteristic Startup Stage Project

  2. Miaoli County

  3. National United University

402votes

Further reading

  1. Facebook

Message board

0 Comments

Measures for Leaving a Message to Enter the Draw for the Live Streaming of the Opening Ceremony

  • Event Period

    From 13:00 to 14:00 on December 12 (Saturday), 2020

  • Event Measures

    Log in to your personal Facebook or Google account to proceed with leaving a message; each account with a successful message of #2020usrexpo left before the end of the live streaming of the opening ceremony will have an opportunity to enter the draw, and each account is restricted to winning the prize once only.

  • List of Winners

    On December 14 (Monday), 2020, the list of winners will be announced on the event official website https://2020usrexpo.org/) Announcement of the list of winners

Event Prize Content

  • 1st Prize

    “Huei Yeh” Power Extreme Massage Gun 1 winner

  • 2nd Prize

    Nestle Dolce Gusto Genio 2 1 winner

  • 3rd Prize

    KINYO Bluetooth 5.0 Wireless Speaker 2 winner

  • 4th Prize

    7-11 Gift Voucher valued at NT$200 27 winner

Announcement of the list of winners

The various prizes are expected to be notified via email and also announced on the event official website on December 14 (Monday), please will the prize winners pay attention to the prize-winning information, and send back the relevant documents according to the notices & explanations; no separate notification will be issued.

Notices

  1. The event period for this event is based on Taiwan time, and the delivery of the rewards is restricted to regions including Taiwan, Penghu, Kinmen, and Matsu.
  2. Please refer to the actual products for the event rewards, the pictures used on the website are for reference only; no request for changing colors, specs, transfers, or cash redemption will be accepted.
  3. Our event organizer will not be liable for the follow-up warranty and maintenance of the winning rewards; once the rewards have been collected, signed, and accepted, no reissuance of the rewards will be available if the rewards have been lost, peculated, discarded, or damaged. Please refer to the actual products for the prize rewards, no return or exchange will be accepted; the prize winner must contact the manufacturer of the rewards if there is any issue regarding malfunctioning, damage, or maintenance.
  4. 1st prize ~ 2nd prize (Winning prizes with a value exceeding NT$1,000 (inclusive): Each prize winner should fill out the “Reward Collection Application and Receipt (will be announced together with the announcement of the list of winners)” within 7 days (including holidays based on the post stamp) starting from the next day with the announcement of the list of winners, and must provide a copy of both sides of the ID card. The copy must be sent to the specified place via registered mail; those passing the deadline will be deemed to give up the prize and rights, and no objections will be accepted from the prize winners.
  5. 3rd Prize ~ 4th Prize (Winning prizes with a value less than NT$1,000 (inclusive): Prize winners should reply to the prize-winning notifying letter via Email within 7 days (including holidays) starting from the next day of the announcement of the list of winners, to confirm the collection of the rewards and to fill out the relevant info for sending the rewards (to confirm the address for sending the gift), and to accelerate the follow-up qualification review. If the prize winners do not complete the relevant info before the deadline, they will be deemed to give up the opportunity to collect the rewards, and no alternative gifts or reissuance of gifts will be available.
  6. When the prize winners have completed filling out the prize-winning info, the organizer will double-check the identification data of the prize winners, the rewards will only be sent out when all data is correct.
  7. All prize-winning qualification needs to be approved by the organizer before it becomes effective, all reviewing standards are based on the organizer as the only reference.
  8. If the prize winner did not fill in the data complete and correct, or cannot be in contact, or did not send back the required data within the announced time of the rewards, the prize winner will then be deemed to voluntarily give up the prize, no separate notification will be announced.
  9. According to the R.O.C Tax Act, if the prize winner is an individual residing in Taiwan, and the prize amount (value) exceeds NT$1,000 (inclusive), then a copy of both sides of the ID card will need to be handed in for taxation, which will be incorporated into individual income for the annual taxation. If the prize winner is not an individual residing in Taiwan, 20% of reward tax must be deducted from the reward first regardless of the prize amount before the prize winner can collect the reward. If the prize winner is not an adult, a household registration transcript must be provided along with a letter of consent from the legal representative. If the prize winner is unwilling to pay the tax first, he/she will be deemed to give up the reward, and no objections will be accepted.
  10. If the prize winner is in violation of the relevant event measures or has other dissents, the organizer is allowed to retrieve the reward and no objections from the prize winner will be accepted. If a judicial dispute is involved, all legal liabilities will be held by the individual. The organizer will not be liable.
  11. If it is confirmed that the participant used a hacker program or other method that evidently violates the fairness of the event in an attempt to influence the event, the organizer is then allowed to disqualify the participant immediately or to cancel the prize-winning qualification. Compensation will be liable if a loss is caused for the organizer due to this.
  12. For reasons that the organizer are not liable for, including a computer, network, telephone, or technique issues resulting in the delay, loss, incorrect, unidentifiable, or damaged data uploaded by the participants, the organizer will not be liable for any legal liability, and no objections from the participants and prize winners will be accepted.
  13. The organizer reserves the rights to review the qualification of the event participants, if the organizer or a third party has reported that the participants are found to use methods that are intentional or evidently violate the fairness of the event, or do not conform to the rules of this event, the organizer will then be allowed to cancel the prize immediately.
  14. The event measures are stated on the event platform, the organizer reserves the right to alter the event details at any time (participating method, gift content and quantity…etc.); the participants must agree completely to follow and obey the alterations of the event without any objection. Please refer to the announcement of the event measures if alternations have been made to the event measures, no separate notification will be available.
  15. Unmentioned matters of this event should be handled according to the relevant rules of the civil law; the organizer reserves the rights to maintain, modify, cease and explain the content, as well as to cancel the prize-winning qualification of any prize winner influencing other prize winners’ rights. Refer to the announcement on the platform for the modification info; no separate notification will be available.
  16. Participants in the event agree to accept the event measures and notices, if, in violation, the organizer will then be allowed to cancel the qualification of the participant or the prize winner, and then request the participant for compensation for the losses caused.
  17. When the event is unable to be conducted due to force majeure causes, the organizer has the rights to cancel, terminate, modify, or cease the event. Participants in the event are deemed to accept the effectiveness of the rules, for unmentioned matters, the organizer reserves the rights to modify, terminate, and alter the event content details without giving out a separate notification.

TOP

Go Project Map!