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Changing Society with 5% of Your Spare Time

5% Design Action Social Design Platform

2F., No. 133, Guangfu S. Rd., Xinyi Dist., Taipei City 110, Taiwan (R.O.C.) (Creative HUB)


[email protected]


Upholding the philosophy of "social innovation requires more than design thinking but also practical actions," “5% Design Action Social Design Platform” was officially founded in Taiwan in 2012. We recruit cross-discipline designers and experts via “Design Action” projects to set aside 5% of their spare time to apply their professional knowledge and design skills used for facilitating corporate innovation to resolving crucial agendas and problems in society. On the other hand, the project process also focuses on “Service Design Methodology” to consolidate design issue-related public agencies, private organizations, and NPOs to co-create values as well as search for opportunities for innovation and solutions.


“5% Design Action Social Design Platform” pays attention to 4 major agenda categories including education, health, environment, and economy. In recent years, we have concentrated on issues such as cancer prevention, delay/prevent Alzheimer's or disability, remote township education, young entrepreneur and senior citizen co-creation, local placemaking, friendly workplace, and circular economy. Since our establishment, over 10,000 designers and professionals have joined us in the hope of reaching out to “Action Designers” around the globe via the design platform created through the brand. The aim is to let the participants engage in social innovation and value co-creation efforts in a more efficient, systematic, and resourceful manner for the sake of generating sustainable social innovation and influence. The 5% Design Action brand has been B Corp certified and it has received the MOEA's “Golden Pin Design Award's Special Annual Award for Social Design”, and it is also registered on the “Taiwan NPO Self-Regulation Alliance” social enterprise platform.


Since the platform was founded in 2012, 5% Design Action has vigorously sought collaboration with universities and colleges. In particular, we have engaged in long-term cooperation with the Ministry of Education's Department of Information and Technology Education to form the “Asian Smart Living International School”. The school has forged interschool collaborations on an international level using Taiwan as the site for implementing various measures, leading teachers, students, and local community representatives to conduct design and co-creation. Thereafter, teacher training is carried out along with the development of cross-discipline courses for individual universities and colleges. During the process, over 35 schools including NTU, NTHU, NCTU, TMU, NTUST, and KMU have accrued experiences working with 5% Design Action, industry professionals, and designers.


Social innovation involves long-term commitment and playing a proactive role in the local and cross-discipline environment before the outcome can be refined and turned into nutrients that can be absorbed by schools when engaging in research, education, or industry-academia collaborations. The actions of University Social Responsibility (USR) and 5% Design Action's philosophies are consistent, hence both parties can engage in multifaceted collaborations and exchanges in the future.


In terms of USR project execution, 5% Design Actions will assist in pooling corporate resources through corporate social responsibility (CSR) to bolster resource investment. Furthermore, it simultaneously publishes “Design Actions” on the platform to recruit professionals and designers with the needed qualifications for the project and the schools to engage in co-creation and increase overall performance. The facilitator talent bank and social design methodology accumulated by 5% Design Action in the past will allow us to play a consulting role in the project's general design through co-creation, design, and research. We can also plan and lead co-creation workshops within the project to enhance the benefits of cross-discipline discussions. When implementing a project, 5% Design Action can offer product/service design, exhibition curation, and planning, as well as the integration of marketing resources according to project needs.


Recently, 5% Design Action has started promoting local brand locations in various regions and cities, hoping to create a better venue for long-term co-creation and talent cultivation for local schools, enterprises, governments, third party organizations, and regional representatives. Additionally, 5% Design Action will cooperate with local schools to facilitate the development of training courses, resource integration, and showcase the project outcome, thereby fulfilling our social responsibilities together.


Measures for Leaving a Message to Enter the Draw for the Live Streaming of the Opening Ceremony

  • Event Period

    From 13:00 to 14:00 on December 12 (Saturday), 2020

  • Event Measures

    Log in to your personal Facebook or Google account to proceed with leaving a message; each account with a successful message of #2020usrexpo left before the end of the live streaming of the opening ceremony will have an opportunity to enter the draw, and each account is restricted to winning the prize once only.

  • List of Winners

    On December 14 (Monday), 2020, the list of winners will be announced on the event official website https://2020usrexpo.org/) Announcement of the list of winners

Event Prize Content

  • 1st Prize

    “Huei Yeh” Power Extreme Massage Gun 1 winner

  • 2nd Prize

    Nestle Dolce Gusto Genio 2 1 winner

  • 3rd Prize

    KINYO Bluetooth 5.0 Wireless Speaker 2 winner

  • 4th Prize

    7-11 Gift Voucher valued at NT$200 27 winner

Announcement of the list of winners

The various prizes are expected to be notified via email and also announced on the event official website on December 14 (Monday), please will the prize winners pay attention to the prize-winning information, and send back the relevant documents according to the notices & explanations; no separate notification will be issued.


  1. The event period for this event is based on Taiwan time, and the delivery of the rewards is restricted to regions including Taiwan, Penghu, Kinmen, and Matsu.
  2. Please refer to the actual products for the event rewards, the pictures used on the website are for reference only; no request for changing colors, specs, transfers, or cash redemption will be accepted.
  3. Our event organizer will not be liable for the follow-up warranty and maintenance of the winning rewards; once the rewards have been collected, signed, and accepted, no reissuance of the rewards will be available if the rewards have been lost, peculated, discarded, or damaged. Please refer to the actual products for the prize rewards, no return or exchange will be accepted; the prize winner must contact the manufacturer of the rewards if there is any issue regarding malfunctioning, damage, or maintenance.
  4. 1st prize ~ 2nd prize (Winning prizes with a value exceeding NT$1,000 (inclusive): Each prize winner should fill out the “Reward Collection Application and Receipt (will be announced together with the announcement of the list of winners)” within 7 days (including holidays based on the post stamp) starting from the next day with the announcement of the list of winners, and must provide a copy of both sides of the ID card. The copy must be sent to the specified place via registered mail; those passing the deadline will be deemed to give up the prize and rights, and no objections will be accepted from the prize winners.
  5. 3rd Prize ~ 4th Prize (Winning prizes with a value less than NT$1,000 (inclusive): Prize winners should reply to the prize-winning notifying letter via Email within 7 days (including holidays) starting from the next day of the announcement of the list of winners, to confirm the collection of the rewards and to fill out the relevant info for sending the rewards (to confirm the address for sending the gift), and to accelerate the follow-up qualification review. If the prize winners do not complete the relevant info before the deadline, they will be deemed to give up the opportunity to collect the rewards, and no alternative gifts or reissuance of gifts will be available.
  6. When the prize winners have completed filling out the prize-winning info, the organizer will double-check the identification data of the prize winners, the rewards will only be sent out when all data is correct.
  7. All prize-winning qualification needs to be approved by the organizer before it becomes effective, all reviewing standards are based on the organizer as the only reference.
  8. If the prize winner did not fill in the data complete and correct, or cannot be in contact, or did not send back the required data within the announced time of the rewards, the prize winner will then be deemed to voluntarily give up the prize, no separate notification will be announced.
  9. According to the R.O.C Tax Act, if the prize winner is an individual residing in Taiwan, and the prize amount (value) exceeds NT$1,000 (inclusive), then a copy of both sides of the ID card will need to be handed in for taxation, which will be incorporated into individual income for the annual taxation. If the prize winner is not an individual residing in Taiwan, 20% of reward tax must be deducted from the reward first regardless of the prize amount before the prize winner can collect the reward. If the prize winner is not an adult, a household registration transcript must be provided along with a letter of consent from the legal representative. If the prize winner is unwilling to pay the tax first, he/she will be deemed to give up the reward, and no objections will be accepted.
  10. If the prize winner is in violation of the relevant event measures or has other dissents, the organizer is allowed to retrieve the reward and no objections from the prize winner will be accepted. If a judicial dispute is involved, all legal liabilities will be held by the individual. The organizer will not be liable.
  11. If it is confirmed that the participant used a hacker program or other method that evidently violates the fairness of the event in an attempt to influence the event, the organizer is then allowed to disqualify the participant immediately or to cancel the prize-winning qualification. Compensation will be liable if a loss is caused for the organizer due to this.
  12. For reasons that the organizer are not liable for, including a computer, network, telephone, or technique issues resulting in the delay, loss, incorrect, unidentifiable, or damaged data uploaded by the participants, the organizer will not be liable for any legal liability, and no objections from the participants and prize winners will be accepted.
  13. The organizer reserves the rights to review the qualification of the event participants, if the organizer or a third party has reported that the participants are found to use methods that are intentional or evidently violate the fairness of the event, or do not conform to the rules of this event, the organizer will then be allowed to cancel the prize immediately.
  14. The event measures are stated on the event platform, the organizer reserves the right to alter the event details at any time (participating method, gift content and quantity…etc.); the participants must agree completely to follow and obey the alterations of the event without any objection. Please refer to the announcement of the event measures if alternations have been made to the event measures, no separate notification will be available.
  15. Unmentioned matters of this event should be handled according to the relevant rules of the civil law; the organizer reserves the rights to maintain, modify, cease and explain the content, as well as to cancel the prize-winning qualification of any prize winner influencing other prize winners’ rights. Refer to the announcement on the platform for the modification info; no separate notification will be available.
  16. Participants in the event agree to accept the event measures and notices, if, in violation, the organizer will then be allowed to cancel the qualification of the participant or the prize winner, and then request the participant for compensation for the losses caused.
  17. When the event is unable to be conducted due to force majeure causes, the organizer has the rights to cancel, terminate, modify, or cease the event. Participants in the event are deemed to accept the effectiveness of the rules, for unmentioned matters, the organizer reserves the rights to modify, terminate, and alter the event content details without giving out a separate notification.


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